Below are the major categories of application functionality that are currently available with CRM software products:

• Company, or Account, Management
• Contact Management
• Opportunity, or Deal, Management
• Sales Process Management
• Sales Force Automation Management
• Dashboards
• Calendar Management
• Sales Pipeline Management
• Marketing Campaign Management
• Customer Service and Support Management
• Document Management
• CRM User Management
• CRM Database Management
• Reporting and Analysis Tools
• Import/Export Management
• Integration with Microsoft's Office Suite
• Remote Access and Offline Capabilities